Interior Shades from Marvin – A Perfect Fit

Posted: March 11, 2014

Screen shot 2014-01-24 at 2.41.35 PMMarvin has always been known for its quality, great aesthetics and being a market leader in innovation, but in the last two years I feel that Marvin has really begun the process of bundling value into their products. The introduction of painted or stained interior finishes and now interior shades again combine products and services that normally would have had to have been provided by others and now make them convenient directly from the window manufacturer.

Interior shades for me are a very exciting product offering. They were designed to integrate with the Marvin window or door, but to operate in a more traditional way than between the glass options. This allows the product to be both functional and fashionable.  Shades are about controlling light and providing privacy. The design of the Marvin interior shade allows for both of these while allowing you to operate the windows and doors. This is a major advantage over between the glass offerings because the moment you operate a between the glass window the shade or blind travels with the sash negating the purpose of the product – providing privacy or controlling light.

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Additionally, shade products direct from Marvin can allow for a very streamlined purchasing experience.  Retailers representing this product are in the position to be able to recommend a complete window and door solution, now including privacy and light management.  Since the product was specifically designed to work with Marvin’s product, there is no need for in house measuring.   Customers will no longer have to put fastener holes through their finishes to hang third party shades or blinds with Marvin’s new integrated shade solution.

As a retailer, the new interior shade allows you the opportunity to offer customers a shading product that matches the quality and aesthetics of their Marvin windows and doors, while gaining incremental sales.

Mike Klahr bw2013 websize-2.jpgMike Klahr
Product Specialist
A.W. Hastings